The sedan’s sales have been steadily declining this year as high interest rates kept customers away.
Auto maker Mahindra Renault Pvt. Ltd has scaled back production of Logan sedan by at least half, after sales sharply fell in the past months. The car maker will produce about 1,000 Logans at its Nashik plant in November, compared with the average 2,500 units a month it had been rolling out hitherto, suppliers familiar with the development said.
Vendors and business associates of Mahindra Renault Mint spoke with for this story did not want to be identified, citing confidentiality agreements with the company.
A company spokesperson said chief executive Nalin Mehta was in France and could not be contacted for comment.
Mahindra Renault, a venture of India’s biggest tractor maker Mahindra and Mahindra Ltd and French auto company Renault SA, had invested Rs700 crore in the Nashik facility and had initially aimed producing 50,000 cars a year.
The sedan’s sales have been steadily declining this year as an economic slowdown and high interest rates kept customers away.
Vendors say the car maker is offering to sell the sedan to its suppliers and associates at a 10% discount
After reaching a peak of 3,068 units in March, sales dropped to 1,531 cars in May, 1,464 in August, and 1,067 in October, a festive month that typically sees more car purchases, according to monthly sales data put out by the company.
Check the ENtire news as http://www.livemint.com/2008/11/07220514/Mahindra-Renault-halves-Logan.html
Tags: Mahindra, Industry, Nashik, Recession Nashik 
Mahindra Renault is celebrating sales of over 1 million for the Logan.
M&M is celebrating this milestone by giving a discount of Rs 60000/- on every purchase of a logan
It’s a great offer as the Logan sales are already picking up!!!